As a group that specializes in social media marketing, there’s nothing more satisfying to us than when someone sees the light and realizes the tremendous possibilities that an effective use of social media can offer a business. Frank Reed over at Marketing Pilgrim has not only done just that in his recount of events taking place at this year’s PubCon, but he’s also laid out some pretty essential guidelines for avoiding ineffective social media marketing. It’s definitely worth a look.
Frank Reed gets it. He understands that social media is no longer something confined solely to the younger generation, that its importance to businesses should not be underestimated, and that its potential is just beginning to be tapped into.
“This is going to be very interesting,” he writes. We think so too, Frank.
↧
